Amy Alexander

A Seattle transplant, Amy is passionate about B2B marketing, having led go-to-market strategies for both Fortune 500 companies and startups. Outside of work, Amy enjoys an active PNW lifestyle which includes kayaking and skiing. She’s also a proud mom to her son, who is currently attending Oregon State University, go Beavs!

See what Amy has to say

New client Sinatra & Co. embraces proptech to streamline the move-in experience

By Amy Alexander Published Oct 16, 2024 Updated Oct 16, 2024 At Sinatra & Co., a property management company overseeing 5,000 units, technology is not just a buzzword—it’s transforming the way they…

How Bozzuto’s One Theater Square centralized and simplified move-ins

By Amy Alexander Published Oct 2, 2024 Updated Oct 2, 2024 For Yessica Hannon, Property Manager at Bozzuto’s One Theater Square, staying on top of move-ins has always been a balancing act.

Streamlining resident move-ins with Updater: Our latest feature in Multi-Housing News

By Amy Alexander Published Oct 2, 2024 Updated Oct 2, 2024 At Updater, we believe that resident satisfaction starts with a seamless move-in experience. That’s why we’re excited to share our latest feature…

How marketers are leveraging Updater to strengthen brand consistency and resident satisfaction

By Amy Alexander Published Sep 6, 2024 Updated Apr 8, 2025 In multifamily marketing, there’s always a balance between operational efficiency and resident satisfaction. As marketers, we know the impact a positive move-in…

BRG Apartments reduces pre-move-in cancellations and centralizes resident communication

By Amy Alexander Published Sep 6, 2024 Updated Sep 6, 2024 In the multifamily industry, a smooth move-in experience is key to leaving a lasting impression on residents. For Kendra Miller, Portfolio Manager…