How real estate technology can ‘catch up’
I love technology. I love real estate. And, I love all those who provide technology to the real estate industry.
But, we’re behind. We are a bit bulky, we don’t move quite as quickly as other industries, and we roll products out to people who may or may not be excited that they have a helpful new tool.
So, I drafted a letter published on Inman to my fellow technology vendors about why we should all work better together through APIs. The time is now to:
-
Make it easy for our clients to adopt our value propositions
-
Communicate that doing business with us is easy as pie
-
Enable our partners in the industry to help us innovate
Let’s move faster, together. Read the full article here.
More Industry Insights
Client Story: Driving scale through distribution in Updater’s Marketplace
17 September 2025
How a leading national TV & Internet provider scaled mover acquisition—without adding headcount or costs—by joining Updater’s Marketplace. By reaching… Learn more
Why Updater is free to multifamily teams, and why that’s a good thing
4 August 2025
It’s a fair question. In multifamily tech, “free” can sometimes mean limited functionality, future upsells, or hidden fees. But with… Learn more
Move-in day matters: Turn first impressions into resident satisfaction (without burning out teams)
2 July 2025
Move-in day shouldn’t be an exercise in logistics. It’s one of your biggest opportunities to set the tone for the… Learn more
