By Jenna Weinerman

Published Mar 12, 2026

Updated Mar 12, 2026

Multi-year provider recognition rooted in activation quality, compliance, and operational execution.

Over the past several years, Updater has been repeatedly recognized by major TV & Internet providers – including AT&T, Charter, Spectrum, Cox, and DIRECTV – for sales performance, fiber activation rates, call center execution, and compliance excellence.

These recognitions include:

• AT&T “Speed of Light” Awards (multiple quarters and annual performance recognition)
• DIRECTV “So You Think You Can Sell” Awards (multi-year sales performance distinction)
• Charter Premier Partner (growth-based partner recognition)
• Spectrum and Cox Sales Excellence Awards (conversion and call quality recognition)
• AT&T Clean Desk & Practice Award (100% compliance audit score)

These awards are granted based on measurable performance criteria, including activation rates, order quality, compliance adherence, and operational reliability.

They reflect how providers evaluate their highest-performing channel partners.

Performance that translates to activation

Our provider partners optimize for activated services – not only submitted orders. In telecom, not every submitted order becomes a live customer.

Recognition across multiple providers and multiple years reflects consistent delivery in the areas that directly impact net activation:

• Accurate serviceability
• Clean compliance execution
• High-quality order handling
• Disciplined operational processes
• Conversion systems designed to activate and retain

These are the same performance drivers that determine long-term revenue realization for platforms embedding service commerce.

Why this matters for PoweredBy partners

PoweredBy is built on the same execution infrastructure that earned these recognitions. When partners embed PoweredBy, they are embedding:

• Provider-integrated buyflows
• Activation-focused merchandising
• Compliance-enforced ordering systems
• Operationally monitored commerce flows

This infrastructure has operated with provider APIs and compliance frameworks for more than 15 years – and continues to be recognized for its performance.

Repeated provider recognition is not about visibility. It is about sustained execution quality.

For PoweredBy partners, that translates to:

• Monetization built on activated revenue
• Durable provider alignment
• Operational rigor from day one
• Infrastructure trusted at scale

All of that increases the likelihood that an order doesn’t just get submitted – it actually turns into a live customer. For a monetization partner, that difference shows up in real revenue. Because in this category, volume is easy to talk about, but activation is what pays.

Jenna Weinerman

Jenna is Updater’s VP of Marketing and a published ReloTech expert. She’s an endless seeker of knowledge, a lover of craft brews, and a huge Philadelphia sports fan. Follow her on X here.